Achieving Top Of Mind Awareness In Your Market Plenty of brands and companies have top of mind awareness. Think about cola and what brand comes to mind?…

How To Write Ads, Reports, Blogposts and Scripts That SELL The Pareto Principle states that 20% of content online gets 80% of the views. That’s what’s taught…

Three Letters That Will Magically Get You More Clients Crafting an RSO – part 2 First things first: If you haven’t checked out this article about Why…

How To Write An Ad That Gets You New Clients (Part 1) Here’s something I discovered after marketing for businesses. Most ads absolutely suck at getting clients….

Why “Spray And Pray” Marketing Is A Surefire Way To Waste Your Ad Budget (And What To Do Instead) Spending money on ads is scary because you…

Mass Marketing Doesn’t Work. Do This Instead: Quick question: who’s your ideal customer? A lot of business owners answer that question with a variation of: ‘Anyone with…

Why You Should Always Be Thinking About New Ads “Heyyyyyy, what’s new with you!?” Pretty common way to greet someone when you haven’t seen them for a…

One Simple Step To High Performing Ads For Your Business If you’re looking for a way to make your ads more effective, capture more attention and get…